Mak S.p.A. with registered office in Carpenedolo (BS), in via C. Colombo 14 – 25013, VAT no. 01840560989 (hereinafter, “Owner”), owner of the website (hereinafter, the “Site”), as owner of the processing of personal data of users who browse and who are registered on the Site (of hereinafter, the “Users”) provides below the privacy policy pursuant to art. 13 of EU Regulation 2016/679 of 27 April 2016 (hereinafter, the “Regulation” or “Applicable Law”).

This Site and any services offered through the Site are reserved for individuals who have reached the age of eighteen. The Data Controller therefore does not collect personal data relating to persons under the age of 18. At the request of the Users, the Data Controller will promptly delete all personal data involuntarily collected and relating to subjects under the age of 18.

The Data Controller takes the utmost account of the right to privacy and protection of the personal data of its Users. For any information in relation to this privacy statement, Users can contact the Data Controller at any time, using the methods described in point 4.

1. Purpose of the treatment

Users’ personal data will be processed lawfully by the Data Controller pursuant to art. 6 of the Regulation for the following processing purposes:
Browsing the site, in relation to the possibility of detecting User data required at a technical level, such as eg. the IP address, while browsing the site.
Response to your requests for information, received by us through the appropriate contact form.
Legal obligations, or to fulfill obligations established by law, by an authority, by a regulation or by European legislation.
Contractual obligations and service provision in the case of online purchases, to implement the General Conditions of Sale, which are accepted by the User when registering on the Site and to fulfill specific User requests. The user data collected by the Data Controller for the purposes of any registration on the Site include: Mandatory: Email, Password, Name, Surname, Shipping address, Postcode, City, Province, Country, Optional: all personal information of the User possibly and voluntarily published. The User’s personal data will be used by the Data Controller for the exclusive purpose of ascertaining the User’s identity, thus avoiding possible fraud or abuse, and contacting the User for service reasons only (eg sending notifications relating to the services offered on the Site). . Without prejudice to the provisions elsewhere in this privacy statement, in no case will the Data Controller make the Users’ personal data accessible to other Users and / or third parties.
Administrative-accounting purposes, or to carry out activities of an organizational, administrative, financial and accounting nature, such as internal organizational activities and activities functional to the fulfillment of contractual and pre-contractual obligations.
Publication, after anonymization of the vehicle license plate, on the company web portal and on the company “social” channels of the photos that the customer sends through the web page “
The provision of personal data for the processing purposes indicated above is optional but necessary, since failure to provide them will make it impossible for the User to browse the site, register on the Site and use the services offered by the Owner on the Site.
With reference to the purpose referred to in point 1 / f, the legal basis of the processing is the consent expressed by you for the publication of the image (pursuant to article 6, paragraph 1, letter a of the 2016/679 Privacy Regulation) .
With reference to the purposes referred to in points 1 / a, 1 / b, 1 / d, the legal basis of the processing is in fact the execution of the services provided through the Site and requested by you (pursuant to article 6, paragraph 1 , letter b of the Privacy Regulation 2016/679); with reference to the purposes referred to in point 1 / c and 1 / e of the previous paragraph, the legal basis of the processing is to fulfill a legal obligation to which the data controller is subject (pursuant to article 6, paragraph 1, lett. c of the Privacy Regulation 2016/679).

2. Processing methods and data retention times

The Data Controller will process the Users’ personal data using manual and IT tools, with logic strictly related to the purposes themselves and, in any case, in order to guarantee the security and confidentiality of the data.
The personal data of the Users of the Site will be kept for the time strictly necessary to carry out the purposes illustrated in the previous paragraph 1, or in any case as necessary for the civil protection of the interests of both Users and the Data Controller.
The data referred to in point 1 / f of the purposes will be kept until the data subject requests their cancellation.

3. Scope of communication and dissemination of data

The employees and / or collaborators of the Data Controller in charge of managing the Site may become aware of the personal data of the Users. These subjects, who are formally appointed by the Data Controller as “data processors”, will process the User’s data exclusively for the purposes indicated in this information and in compliance with the provisions of the Applicable Regulations.

Third parties who may process personal data on behalf of the Data Controller as “External Data Processors” may also become aware of the Users’ personal data, such as, by way of example, suppliers of IT and logistical services functional to the operation of the Site. , outsourced or cloud computing service providers, professionals and consultants.

The data may also be disclosed to the Financial Administration and / or other public authorities where this is required by law or upon their request.

Users have the right to obtain a list of any data processors appointed by the Data Controller, by making a request to the Data Controller in the manner indicated in the following paragraph 4.

4. Rights of the interested parties

Users can exercise the rights guaranteed to them by the Applicable Law, by contacting the Owner in the following ways:

By sending a registered letter with return receipt to the registered office of the Data Controller
By sending an e-mail message to;
Pursuant to the Applicable Law, users will be able to exercise the rights referred to in art. 15 and following of the Regulations, in the manner provided for by art. 12 of the same.

If you believe that the processing that concerns you violates the Regulation, you have the right to lodge a complaint with a Supervisory Authority (in the Member State in which they usually reside, in the one in which they work or in the one in which the alleged violation has occurred) . The Italian Supervisory Authority is the Guarantor for the protection of personal data –


In relation to the aforementioned treatments, the Data Controller provides the following information, in addition to the website’s Privacy Policy. The various types of cookies and technologies used on the Mak SpA website are described here, in light of the provisions of the Provision of the Privacy Guarantor of May 2014, “Identification of simplified procedures for the information and the acquisition of consent for the use of cookies – 8 May 2014 (Published in the Official Gazette no. 126 of 3 June 2014) “available at the web address, to describe the configuration methods and conditions of use of the same.


Cookies are small text files that the visited sites send to the navigation device used by the user (usually a browser). They are stored in the corresponding browser folder while the user is intent on visiting a website, only to be re-transmitted to the same sites on subsequent visits.

They are used for the purpose of improving navigation, saving user preferences already entered (username, password and the like), tracking the tastes and preferences of the user, allowing you to manage targeted marketing initiatives or the provision of services related to the activities of the Data Controller such as newsletters, service communications on the site, etc.
If restrictions are placed on their use, these will have an effect on the usability of the site’s contents during consultation. It is always possible for the user to preventively block or remove them from the browser cache, but such actions could cause incomplete use of the services offered by the web application.


Session cookies are temporary files, which exist only for the duration of the user’s browsing session. When the browser is closed, the session cookies expire.

They are generally used to identify users when they access a site, to remember the user and his preferences when switching between the pages of the site, to provide specific information previously collected.

Persistent cookies are files that remain active even after the browser is closed and help sites remember user data and settings for subsequent consultation. This allows faster and more convenient access in terms of time since it is not necessary to log in again.

Technical cookies
Some cookies are essential for the proper functioning of our website. Without them, the user would not be able to navigate within it and use some of its functions. Cookies of this type are “technical”, ie session or permanent, and allow you to remember, from one page to another of the booking process, the information provided by the user. Since these cookies are essential, disabling them the use of the contents of the site could be compromised and be impossible or severely limited.

Profiling cookies
These are cookies that allow you to create user profiles in order to send advertising messages in line with the preferences expressed by the user while surfing the net; the user’s consent is required for the use of these cookies.


In line with the standard practices of many websites, the website may install Cookies on the computer used by the user. By using the site, the user accepts the use of the technologies used by them, but is also allowed to block or delete (in whole or in part) the cookies received.

While browsing the Data Controller’s website, you may also receive cookies from third parties, i.e. cookies from different third-party sites or servers and therefore different from those of Mak S.p.A., in particular:

Google Analytics: is a service offered by Google Inc. that generates detailed statistics on website traffic and traffic sources. It is the most used statistics service. Google Analytics can monitor visitors from all links external to the site, including search engines and social networks, direct visits and reference sites. It also displays advertising, pay per click, email marketing, as well as links within PDF documents. To access the related information:

These cookies do not collect information that allows a visitor to be identified. All data collected and shared with Google Inc. are anonymized (by deleting significant components of the IP address of both IpV4 and IpV6 types) and are used only to improve the functioning of our website. For regulatory purposes, the Analytics cookies of anonymized third parties are equivalent to technical cookies and do not require information banners, informed consent and notification to the Privacy Guarantor.
DoubleClick: is a digital advertising platform service offered by Google Inc .: the technology allows you to create, broadcast and manage digital advertising campaigns for site managers. To access the related information:

The site uses some external features or contains some external links with the aim of improving integration with commonly used third-party sites and the sociability of the site itself (eg Facebook, Google sharing buttons, etc.). These features and links may determine the use of third-party cookies for which reference should be made to the specific privacy published on the manufacturers’ sites.


The user can oppose the registration of cookies on his device by configuring the browser used for navigation: if he uses the Site without changing the browser settings, it is assumed that he intends to receive all the cookies used by the Site and to use all the features.

Please note that the user can prevent the use of some or all of the cookies described above by configuring the browser used for navigation, following the specific instructions: